Websites have many functions and can be used in various fashions; a website can be a personal website, a commercial website, a government website or a non-profit organization website. Websites can be the work of an individual, a business or other organization, and are typically dedicated to a particular topic or purpose.
Maintaining an informative, up-to-date website is imperative to it's own success. Serving as a virtual business card, website advertising also helps the website owner generate visitors and develop more market for the advertiser. Website advertsing also allows existing customers of the website around the world to learn more about the company’s services and products.